USA TODAY NETWORK

Platform strategy across 200+ newsrooms. Translating strategic intent into operational reality at national scale.

At the scale of a national media network, platform decisions are never just technical. They shape how journalism is produced, how trust is earned, and how organizations adapt under constant pressure.

My work with the USA TODAY Network focused on operating at that intersection—helping leaders and teams make platform and product decisions that aligned technology, human workflows, and long-term organizational goals.

Rather than treating platforms as static infrastructure, the work approached them as living systems: shaped by incentives, habits, culture, and evolving audience expectations.

My Role

Partnering with senior leaders on platform and product strategy
Translating newsroom, product, and business needs into shared decision frameworks
Identifying friction points between systems, workflows, and human judgment
Helping teams navigate change without losing momentum or trust

What Made It Hard

The sheer scale and diversity of the organization
Legacy systems operating alongside new technologies
High expectations from audiences, staff, and leadership—often simultaneously

What Changed

Greater clarity around platform priorities and tradeoffs
Improved alignment between editorial, product, and business teams
Stronger shared understanding of how technology decisions affected trust and outcomes

The work helped move platform conversations away from reactive fixes and toward intentional systems design—supporting both day-to-day execution and long-term resilience.